The Importance Of Professional Marketing Expertise In Your Manufacturing Business
16 - 12 - 2021
Manufacturing businesses make two critical errors with marketing: they either follow the same generic marketing formula used by other industries, or they ignore marketing altogether
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    5 Reasons Why Manufacturers Need A Marketing Budget To Ensure Success
    9 - 12 - 2021
    The advice that up to 10% of gross revenue should be spent on marketing is well known, but why is this?
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    Why Marketing For Manufacturers Is Important
    24 - 11 - 2021
    Up until about ten years ago, aside from specific niches (such as lifestyle and fashion brands), marketing for manufacturers did not venture into the public arena. Back then,...
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    How And Why Content Marketing Is Different For Manufacturers
    17 - 11 - 2021
    There are many challenges associated with content marketing for manufacturers: Over three-quarters of manufacturing firms have no documented content strategy. It's all too easy to...
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    5 B2B Content Marketing Ideas for Manufacturers
    10 - 11 - 2021
    When combined with a sound editorial plan and strategic approach to SEO, B2B blogging is an effective way of attracting targeted website visitors. A frequently updated blog also...
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    Marketing for Manufacturers: 5 Reasons you Need a Business Blog
    4 - 11 - 2021
    A report published by the CMI (Content Marketing Institute) revealed that, in 2017, ninety-five percent of marketers used content marketing to target B2B prospects.
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    What Is The Value Of Content Marketing For Manufacturers?
    28 - 10 - 2021
    Fact: business decision makers are spending more time online and content consumption is set to keep increasing. Online content is one of the most consumed goods on the planet, and...
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    7 Digital Marketing Strategies For Manufacturers
    20 - 10 - 2021
    The manufacturing sector has faced serious challenges since 2020. Adaptation is key to survival and that applies to business across all manufacturing niches. Today, digital...
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    Why Does Social Media Marketing For Manufacturers Matter?
    13 - 10 - 2021
    In little over a decade, social media has become an integral part of everyday life for businesses. These platforms are no longer seen as a source of entertainment or distraction...
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    6 Common Marketing Mistakes Manufacturers Make
    8 - 10 - 2021
    When it comes to creating a digital marketing strategy for a manufacturing company, a solid starting point involves knowing common mistakes so you can avoid them and allocate...
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